HubSpot Tutorial - Article Directory
Setting up HubSpot
- How to add users to your HubSpot account
- How to install the HubSpot javascript tracking code
- How to connect your domain name to your HubSpot-hosted site
- How to create a subdomain for your HubSpot-hosted content
- How to exclude your own traffic from analytics
- How to set up lead tracking in HubSpot (3 options)
- How to integrate your CRM with HubSpot leads
- How to set up your HubSpot blog & your blog options
- How to set up your external blog with HubSpot Blog Analytics
- How to set up your social media tool
- How to set up the Competitors Report
- How to set up advanced analytics events - Enterprise
Getting & Re-Engaging Leads
- How to import leads into HubSpot
- How to import customers into HubSpot
- How to create an offer to re-engage existing leads
- How to create an offer that generates new leads
- How to create a landing page in HubSpot - Basic & Professional
- How to create and A/B test advanced landing pages - Enterprise
- How to configure forms for advanced landing pages - Enterprise
- How to create a Thank You page and link it to your landing page
- How to create a Call to Action (CTA)
- How to use HubSpot's Contacts tool to gather lead intelligence
Sending Lead Nurturing Campaigns
- How to build a lead nurturing campaign using the workflows tool - Professional and Enterprise
Sending One-Off Email Campaigns
- How to use Lists to segment your leads
- How to use Email tool to create and send an email campaign
- How to create Tracking URLs for your marketing campaigns
Getting More Traffic
- How to use the Keywords tool to do keyword research
- How to use the Blog tool to create new content
- How to search engine optimize (SEO) a page on your website
- How to use the Pages report to search engine optimize (SEO) your site
- How to use Link Grader to identify link building opportunities
Using Social Media
- How to use the social media publishing tool to promote your content
- How to use the social media prospects tool to engage in conversations
Analyzing Your Progress
- How to use Page Performance to track your blog's progress
- How to track your organic traffic using the Sources report
- How to track social media traffic using the Sources report
- How to track the progress of your marketing campaigns using the Sources report
Testing Your Campaigns
- How to A/B test Calls to Action (CTA) in HubSpot - Enterprise
